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Riots Over Sneakers?

Dec 27, 2006

So, why are riot squads showing up at local shopping malls? It's all because hundreds of people are fighting each other to get the latest pair of Air Jordans. When the grey limited edition Jordan Retro XI shoes hit stores on March 3rd, hundreds of people camped out at malls around America to be the first in line to buy 'em.

When the doors of the mall opened, everyone tried to force their way in at once. Shoe stores turned into wrestling rings as people pushed and shoved each other - just to get their hands on a pair of $140 sneakers! The cops had to be called in and the mall had to be closed until people settled down. Part of the problem is that Nike which makes Air Jordans, never releases enough shoes so everyone can get a pair. That means when they do go on sale, everyone just goes nuts. Jordans are definitely some of the best shoes out there - but they're not worth fighting each other for. What's even dumber is that a new pair of Jordans seems to come out every couple of months. How are kids supposed to keep up with the newest sneakers when they change so quickly - especially when you have to shell out 150 bucks each time.

When you're on the court, it's great to have a pair of shoes that looks good and you're comfortable in. But shoe companies should also realize how many chores - and parental butt kissing - you have to do to come up with the cash to buy new sneakers. It'd be nice if they made enough of them so you don't have to wrestle with your buddy every time a new pair hits store shelves.

Your next chance to scrap it out for sneakers will be on March 24th when the Jordan XVI comes out. The next Air Jordan Retro XI hits stores on April 14th.

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