Disney Interactive Launches Original Web Series "Power Up"
Power Up, Disney Interactive’s new original web series gives families an inside look at the exciting world of video gaming. Presented by Kinect for Xbox 360, the weekly show on Disney.com is hosted by YouTube and musical sensation, Christina Grimmie, who will cover a wide range of game-related topics, including reviews of popular console, mobile, social and casual games. The series will also feature comedic game-based skits with other popular YouTube stars, as well as original songs and music by Grimmie. Fans can also check out Power Up on Disney’s network on YouTube, Disney Mobile and Xbox LIVE.
To celebrate the launch of Power Up and the highly anticipated “Kinect Rush: A Disney•Pixar Adventure” video game, players can enter the “Power Up Sweepstakes” for a chance to win a family trip to San Francisco, for a private tour of Pixar Animation Studios, behind-the-scenes look at the making of the game, as well as the opportunity to play “Kinect Rush: A Disney•Pixar Adventure” with Christina Grimmie. To enter the sweepstakes, guests can visit Disney.com/PowerUp or text “POWERUP” to 347639 (DISNEY).