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Coca-Cola: AHH Effect

Aug 16, 2013

In April, Coca-Cola launched the ‘AHH Effect’ campaign – a digital playground of entertaining, interactive experiences designed after the ‘AHH’ moment one feels after drinking a Coke. Think of the “AHH Effect” as the energy and uplift you get from the refreshment Coke provides...all rolled into one simple little word...AHH.

Through this initiative, Coca-Cola has managed to bring that AHH feeling to life in a fun way on AHH.com.  And that’s just the start as Coca-Cola owns every available AHH URL. So from Ahh.com to Ahhhhhhh.com and all the way to the maximum possible amount – which is 61 – you’ll find a unique experience that’s designed after AHH. From GIFs to games and music videos to animal memes, you never know what to expect as you jump from one AHH to the next.

What is the Ahh Effect?

 

Since the campaign launched in April, Coca-Cola has been regularly updating the experiences and delivering new and refreshed content. The newest a new batch of AHHs are set to go live on August 1, 2013 - and with this group there will be 40+ active AHHs available!

  • Every AHH is designed to work on your mobile device – some are even better experiences!
  • Official hashtag: @cocacola  #AHH

Courtesy of Coca-Cola

 

32 Comments

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Dear Dish-It in the forums

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WHY DO PEOPLE NEVER UNDERSTAND U CAN AND SHOULD CALL THE COPS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! SHE IS ABUSING U, DO SOMETHING ABOUT IT. DON'T WORRY ABOUT HER PUNCHING U FOR IT, CUZ IN THE LONG RUN ONLY YOU CAN SAVE U. THIS GOES FOR ANYONE READING THIS TOO. EVERYONE READING THIS THREADIS JUST SAYING OH, THATS SO SAD. DOES NO ONE REALIZE THIS IS ILLEGAL AND THERE ARE MANY THINGS U CAN DO TO SOLVE!?!?!?! IM SORRY FOR BEING SO MAD, BUT I SEE KIDS LIKE U ALL THE TIME ON HERE, AND I DON'T UNDERSTAND WHY THEY CAN'T FIND A PHONE AND CALL THE COPS OR 911 OR SOMETHING!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
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Kirsteeeeen
Kirsteeeeen posted in Style:
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Kirsteeeeen
Please tell someone offline that you can trust, such as an adult at school, another family member, or other adult such as a police officer.
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Kirsteeeeen
You need to tell someone such as an adult at school, a police officer, other emergency responder, or even a trusted adult within the community or a different family member. 
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Kirsteeeeen
Makeup is your personal choice and if you don't feel comfortable wearing it, don't wear it. Maybe she thinks it'll help boost your self esteem, or something else. But remind her that it isn't you, not your style, and you aren't into wearing it. You are beautiful no matter what.
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